How to Set Link Expiration Dates and Click Limits
Not every link is meant to live forever. When running limited-time discount campaigns, private webinar invites, or product drop promotions, you want your link to stop accepting visitors once the promotion ends or the spots fill up.
Two Ways to Expire a Link
EZY gives you two simple ways to automatically retire a link, and you can even combine both on the same link if you want maximum control.
Pick a future date and time on the calendar. Once that exact moment passes, the link stops forwarding visitors to the destination.
Specify a maximum number of clicks (for instance, 50 clicks). As soon as that click count is reached, any further visitor is politely stopped.
What Do Visitors See When a Link Expires?
Nobody likes landing on a cold browser 404 error page. When an EZY link expires, your visitors see a clean notice explaining that the link has expired or reached its maximum limit.
This tells visitors the link was genuine, preventing confusion and protecting your brand credibility.
How to Reactivate an Expired Link
Changed your mind? Extended the sale by another week? You do not have to create a new link.
One-Click Reactivation
In your Links list on the dashboard, any expired link displays an Expired or Click Limit badge alongside a quick "Reactivate" button.
Clicking Reactivate instantly clears the expiration restrictions and restores traffic immediately. You can also click "Edit" on the link to pick a brand new future date or raise the click cap.
How to Turn on Expiration
Have a time-sensitive campaign?
Set an expiration date on your link in seconds.